Privacy policy

1. About this policy

This privacy policy describes how By Clara collects, uses, stores and protects certain personal data when you visit byclaraparis.com, create an account, place an order, contact our customer service, sign up for our communications or use the features made available to you.

Personal data refers to any information that directly or indirectly identifies a natural person.

2. Data we may collect

Depending on your use of the store, we may process the following categories of data in particular:

• Identification data: surname, first name and account identifiers.
• Contact data: email address, phone number, billing address and delivery address.
• Order data: products ordered, sizes, colors, amounts, discounts, delivery, returns and order history.
• Payment data: information necessary for the confirmation and tracking of a payment.
• Communications: messages sent to customer service and requests transmitted via forms or messaging tools.
• Reviews and contributions: reviews or content you choose to publish when a review feature is available.
• Marketing data: consent to receive our communications and interactions with them.
• Technical data: IP address, browser, device type, pages viewed, session information, cookies and similar technologies.

3. Why do we use your data?

Your data may be used to:

• allow you to browse the store and use its features;
• create and manage your customer account when an account is used;
• record, confirm, prepare and execute your orders;
• process payments and help prevent fraudulent transactions;
• organize delivery and track your packages;
• manage return, refund or after-sales service requests;
• respond to your messages and requests;
• manage customer reviews when this feature is offered;
• send you communications when you have consented or when regulations allow;
• measure and improve the performance, ergonomics and security of the store;
• comply with our legal, accounting, tax and regulatory obligations;
• prevent abuse, security incidents and fraudulent activities.

4. Legal bases for processing

5. Payment

When you place an order, payment operations are carried out through the payment solutions offered on our store.

Some payment providers may process your data in accordance with their own regulatory obligations, particularly regarding security, fraud prevention and anti-money laundering.

The actual payment methods available are those displayed during checkout.

6. Shopify

The By Clara store is operated using the Shopify platform. Shopify provides the technical infrastructure allowing, in particular, the hosting of the store, catalogue management, shopping cart, orders and certain features related to e-commerce.

In this context, certain data may be processed by Shopify in order to provide its services and ensure the operation and security of the platform.

7. Delivery and service providers

Strictly necessary information may be communicated to service providers involved in the execution of your order, particularly to carriers, logistics providers, IT providers, payment services or customer relationship providers.

This information is transmitted only to the extent necessary to accomplish their mission.

8. Newsletter and commercial communications

When you voluntarily subscribe to our newsletter, we may use your email address to inform you of new arrivals, collections, inspirations, offers or news from By Clara.

When processing is based on your consent, you can withdraw it at any time, in particular using the unsubscribe link provided in the emails.

The withdrawal of consent does not affect the lawfulness of processing carried out prior to this withdrawal.

9. Forms, messaging and customer service

When you contact us, we use the information you provide to understand your request, respond to you and, when necessary, find an order or resolve an issue.

We recommend that you never transmit bank card information, passwords or other confidential data that are not necessary for the processing of your request via forms or messaging.

10. Customer reviews

When you voluntarily publish a review, certain information associated with this contribution may be processed in order to display, moderate and manage your review.

We encourage you not to publish sensitive personal information in the content of a review.

11. Cookies and similar technologies

The site may use cookies or similar technologies necessary for its operation, for example to keep your shopping cart, secure your session or remember certain choices.

Other trackers may, depending on the features actually activated, be used to measure audience, improve experience or carry out marketing operations.

When consent is legally required, these trackers must only be activated after your choice.

You must also be able to refuse trackers subject to consent as easily as you can accept them and change your choice later via the privacy or cookie settings available on the site.

12. Retention period

We retain your data only for the time necessary for the purposes for which they were collected, increased, when necessary, by the periods imposed or authorized by regulations.

The duration depends in particular on:

• the execution and tracking of your order;
• the accounting, tax or legal obligations applicable to By Clara;
• the existence of an active customer account;
• your consent to commercial communications;
• the need to establish, exercise or defend legal claims;
• security and fraud prevention needs.

Data that is no longer needed is deleted or anonymized, subject to legal retention obligations.

13. International transfers

Certain technological providers used to operate the store may process data from countries located outside the European Economic Area.

When such a transfer is made, the guarantees provided by the applicable regulations must be implemented in order to ensure an appropriate level of personal data protection.

14. Security

By Clara implements reasonable technical and organizational measures designed to protect personal data against loss, unauthorized access, disclosure, alteration or destruction.

As no computer system can guarantee absolute security, we also work with specialized providers who have their own protection and security mechanisms.

15. Your rights

Subject to the conditions provided by applicable regulations, you may in particular have the following rights:

• right of access to your data;
• right to rectification;
• right to erasure;
• right to restriction of processing;
• right to object in cases provided by law;
• right to data portability when applicable;
• right to withdraw your consent at any time when processing is based on it.

In order to protect your data, we may request information reasonably necessary to verify the identity of the person making a request when there is a reasonable doubt about their identity.

16. Complaint to the CNIL

If you consider, after having contacted us, that your rights relating to the protection of your personal data are not respected, you can file a complaint with the Commission nationale de l'informatique et des libertés (CNIL).

17. Policy changes

This policy may be amended to reflect changes in our services, our tools, our providers or regulations.

The version published on this page is the version applicable at the time of your visit.

18. Contact Us

For any questions regarding this policy or the use of your personal data: